MBRD together with leading market research agencies will study bank deposit market

1Moscow Bank for Reconstruction and Development supports as a General Partner the mutual analytic project “Bank deposit market: modern status and consumption preferences” launched by Expert RA and National Agency for Financial Studies (NAFI).

According to analytics opinion, joint project is aimed at reviewing the bank retail deposit market in two areas: demand and supply. The analysis would show population preferences in the area of deposits, help to single out the deposit market key trends and predict the market development.

“Liquidity crisis of the last year made Russian banks pay special attention to alternative sources of financing. The deposit market has become of special interest and importance for Russian banks, including the largest state credit organizations, – says Mr. Dmitriy Ischenko, First Vice-Chairman of the Management Board MBRD. – The research will help to realize not only modern status of the market but its main trends. Trying to attract individuals’ money banks optimize client servicing, increase interest rates, expand their product line and strengthen their marketing activity”.

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